Customer & User

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A dual thrust towards innovation and sustainability is the feature of our current situation and what characterizes the market context of the future

Success stories


Omnichannel strategy

A new operating model focused on the integrated implementation of proprietary e-Commerce, marketplaces and our commercial partners’ websites for the development of hybrid customer journeys.

Commercial service and consultancy for trade

Training plan aimed at developing the technical skills of vendors on products and technologies; commercial expertise in translating product characteristics into sales arguments; relational and communication skills and proactive attitudes.

Improvement of the customer experience

Joint management model for accessories to be applied to the online world, which allows us to define a better approach to the purchasing journey of our customers.


Future undertakings

Making stakeholders and final customers aware of ESG issues

Redefining the consumer care internal management process and interaction between customers and the business

If you want to know more

to consult the full version of our ESG Report.